Calm

Does Calm send PR to small influencers?

Supplement and wellness brands lean on micro creators for routines and honest reviews, and most run a gifting or affiliate track for them. Calm has 1 person who handles PR, gifting and influencer marketing, listed above. That is who decides what goes out.

How to get on Calm's PR list

1. Follow Calm on social and post with their product if you already own it. Brands check your feed before they reply.
2. Pick one person above and reveal their email. Skip the info@ inbox; PR requests sent there usually die in a queue.
3. Send a short pitch: who you are, why you use Calm, and what you would make. Our pitch email template writes one in your voice, and this guide covers what to say.

Does Calm have an ambassador program?

Not one we have found. Pitch the team directly. Most brands without a public program still gift product to creators they like.